Bio
Alice Avenel joined Moonfare in 2026 as Regional Head of France & Benelux Investor Relations. She leads the firm's relationships with high-net-worth investors and distribution partners, including private banks and independent wealth advisers, across France, Belgium, the Netherlands and Luxembourg, bringing Moonfare's private equity offering to private wealth clients.
Ms. Avenel joined Moonfare from Audacia, where she was Head of International Investor Relations. She began her career in London in investment trust sales and marketing at J.P. Morgan, before moving to Kepler Partners as Investment Trust Sales Manager. Between roles in finance, she founded and later exited Lallie London, a consumer brand, giving her first-hand experience of building and selling a business. Alice holds a Master's degree in Modern European Languages from The University of Edinburgh and a PGCE in European Modern Languages. She is bilingual in French and English.
